💌 April 4: PR giveaway, best of makeup bags, skincare products

TODAY IS THURSDAY, APRIL 4

G I V E A W A Y
We’re sending one of you a PR package — filled with items from our favorite brands, worth $150+
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WHAT TO EXPECT

• stories: why innovations in retail fail, Shein doubles profits, is the blood sugar tracking trend a good idea?

• this week’s watch: Fair play

• in collaboration with: Origins

• quote on: life

• extra stories

• recent article: the best makeup bags & dopp kits

• weekly favorites: for skincare lovers

BUSINESS: WHY INNOVATIONS IN RETAIL FAIL
Lots of retailers try to innovate but don’t really succeed and the 4 main reasons are uselessness, prematurity, futility, and unpreparedness. Companies are failing to truly understand customer needs and preferences before implementing innovations, like putting a smart shelf in a corner store because Walmart did it.

FASHION: SHEIN DOUBLES PROFITS WHILE AWAITING IPO
Fast fashion retailer Shein continues to grow with $45 billion in revenue last year and $2 billion in profits! The company is currently waiting to go public on the stock market either in New York or London. Although Shein had billions in revenue, Inditex (owner of Zara, Bershka and Massimo Dutti) was more profitable at around $6 billion. At a valuation of over $50 billion, investing in their stock may be worth it.

WELLNESS: BLOOD SUGAR TRACKING IS A TREND. IS IT A GOOD IDEA?
Ever since the FDA approved OTC sale of CGMs (continuous glucose monitors), it’s become a health trend for people to track. A lot of these folk have no issues with their insulin, no family history of diabetes, and don’t suffer from an autoimmune disease that could cause fluctuations. Experts advise against this because it can seriously cause overly restrictive eating habits and more.

Imagine this: you and your new fiancè are both working at a cutthroat hedge fund when you get a promotion and he doesn't. All of a sudden, he is now working for you, while you make the calls and start hanging around the big guys. As the power dynamics irrevocably shift in their relationship, Luke and Emily must face the true price of success and the unnerving limits of ambition.

You can watch Fair Play on Netflix.

IN COLLBORATION WITH

When the mission is to care for skin holistically using the power of plants and science, with 30 years of expertise backing up, you have to try it out. Origins is gentle and has innovative formulas to transform your skin.

ON LIFE: "You were not just born to center your entire existence on work and labor. You were born to heal, to grow, to be of service to yourself and community, to practice, to experiment, to create, to have space, to dream, and to connect." - TRICIA HERSEY

Why is it that we spend the weekdays buried in our work and leave everything else for the weekend? Try to include activities during the weekdays that make you feel alive outside of work — whether it be going for a walk, reading while drinking tea, or simply sitting and thinking.

🛏️ cotton bedding is a must for a light & airy sleep

👟 lifestyle sneakers will never not be in…check out these Nikes

📖 read this for personal transformation

Finding the right makeup bag or dopp kit can feel like finding a treasure chest for your beloved cosmetics. Yet, these trusty little companions aren't just about holding our favorite beauty products — they also play a key role in making our lives easier, more organized, and a little bit more fabulous. We're breaking down highly-rated options to fit every beauty need and lifestyle. With these makeup bag picks, looking polished wherever your adventures take you has never been easier.

for skincare lovers